Identified and engaged with selected influencers and sponsors to help promote the festival throughout the journey – pre, during and post – creating a buzz among the target audience with captivating content. The sponsored items were gifted to the influencers in a ‘Welcome Pack’ a month before the event to promote on their social media platforms.

Sponsors: Havianas Hong Kong, Peppertint, Rumi X, MyBu, Faust Potions, Color Freak Studio